HSBC Colombo Fashion Week in its tenth year to focus on the next generation
In the past decade, HSBC Colombo Fashion Weeks (HSBC CFW) influence has been holistic; be it the development of Sri Lanka’s fashion design industry, retail network for local designers, commerce or promotion of the industry through a marketing platform, so much so, it is known as the backbone of Sri Lanka’s fashion design industry. This year being a landmark year, HSBC Colombo Fashion Week pays tribute to the next generation of designers, saluting them, supporting them, and also paying tribute to their mentors; their pillars of inspiration.
“When I look at the industry, I only get inspired for the future of where Sri Lanka’s fashion design industry is headed, and that is definitely to match and compete with the best in the world. With encouragement and support, we will strive till we achieve it. We have gone through the toughest times and yes there are challenges but the future looks bright.” says Ajai V Singh President of HSBC Colombo Fashion Week.
This edition of HSBC Colombo Fashion Week 2013 is planned for 3, 4, 5 April 2013. And it would not have been possible without its partners who play a much focused role to make it possible, HSBC, Colombo Jewellery Stores, Krissh Group, Hilton Colombo, Land Rover, Dulux, British Council, Proctor & Gamble, Avirate, Spa Ceylon, Hameedia, AquaIs land, Hellman Logistics, Ramani Fernando Salons, Daily Mirror, Hi TV, Sunday Times, Financial Times, Shift, Leo Burnett and Fashion TV.
"We are indeed excited to see what this year’s show will unveil with new designers taking the stage and collaborating with the best in the international fashion arena.” HSBC'S Chief Executive Officer for Sri Lanka and Maldives, Nick Nicolaou further added, "This year marks the sixth year of our sponsorship of the HSBC Colombo Fashion Week and it is truly gratifying to see how the show has evolved over the years from one to two shows annually, focusing on many aspects that build and promote the local fashion industry and its designers. We look forward to yet another successful show that will truly give our customers an experience of the latest trends for the stylishly chic.”
HSBC Colombo Fashion Week 2013, hosted by Hilton will feature a total of 31 designers over three nights. The line up will consist of 10 high profile designers from eight countries and 20 talented Sri Lankan designers. As for this year, the special focus is on youth and in particular young Sri Lankan designers here and overseas, with a view entirely on the next generation.
Among them, will be two young Sri Lankan designers who are taking the world of fashion by storm in the US, namely Nishantha de Gruiter whose label Suitsupply has been the rage in Wall Street for the last two years. GQ’s favourite Nish partners Suitsupply, one of Europe’s trendiest clothing stores for dapper gentleman that’s taking over America, state by state. The other is, Radhika Perera-Hernandez, British born is the creator of the brand ‘Lois London’ renowned for its mesmerizing kaftans and swimwear.
As mentioned above, in honour of its decade-long commitment to supporting the “Gen-Next” of the fashion industry, HSBC CFW will also debut some of the youngest talent from Sri Lanka and the world, finalized by a meticulous selection process and mentored by industry experts that include internationally acclaimed designers such as Agatha Ruiz de La Prada, Bibi Russell and Rizwan Beyg.
Additionally, the Sri Lankan contingent of designers will include the winners of the previous two Gen-Next Award’s namely Dimuthu Sahabandu and Deneth Piumkashi, who debuted internationally. Deneth Piumakshi, who after receiving last year’s award was given the extra edge required to be additionally awarded the Institut Française’s illustrious Art residency that allowed her privileges for collaboration and networking in France, making her the first Sri Lankan fashion designer to win the grant in its practice since 1950.
In line with its primary objective to provide a commercial fashion platform for Sri Lankan designers, HSBC Colombo Fashion Week has worked tirelessly establishing collaborations with Mercedes Benz Fashion Week Russia, Miami Fashion Week, Malaysian Fashion Week, Karachi and Dubai.
On the media front, HSBC Colombo Fashion Week continues its collaboration with Fashion TV, and has created a media partnership with Russia Fashion Week allowing for live streaming of both shows. Hence whilst HSBC Colombo Fashion Week takes place this year it will be streamed live in Russia!
This year HSBC Colombo Fashion Week are organising three fabulously themed after-parties at different venues within Hilton, bound to be the party event for the season and Fashion workshops by international personalities and trainers in partnership with British Council, HSBC Colombo Fashion Week’s knowledge partner.
.JPG)
.jpg)
0 Comments