A Story in Print – this Summer at Odel

Iconic bold designs from nautical and chevron stripes to Aztec, tribal and graphic prints, polka dots and floral motifs – print is the distinct theme this summer at Odel.

The Print-on-Print theme at Odel's Alexandra Place store.

Featured in store and across iconic billboards around Colombo, the vibrant theme showcases the versatility of disparate patterns that click. The runways of the fashion capitals are rampant with bold print ideas and Odel encompasses the motifs, colours and textures in Ladies and Men’s wear, Jewellery, Shoes and Bags, Homeware, Gift items and more, giving customers unmatched options to mix and match.

Since the 1960s, print has become a wardrobe staple, staying in style ever since. From jumpsuits to rompers and maxis, Odel’s current collection showcases it all - straight off the runway to the store. Accessories from ‘Backstage’ too complement the collection and the bag and shoe collection is in step with all things print. In addition, this season’s romance with rich paisleys, geometric graphics and tribal inspired designs infuse novelty and style into the menswear collection. Adorable floral themed outfits are in store for little girls this summer, while the boys’ collection comprises of childlike scribble print and amusing slogans that make quirky and cool designs to mix and match.
Meanwhile, gorgeous gift wrapping options in ornate geo shapes, retro blooms and playful optic prints are on display to help create the perfect wrap whatever the gift for any occasion.

With this focus on print, Odel invites fashion-forward customers to  strategise a look that embraces print on print; whether it’s vintage pin-up chic, tribal-inspired designs or ornate geometrics, they will find it all at Odel this season.