Embark unveils interactive pop-up store - 'The Pashionable Zone'

Embark the brand with a difference, has unveiled their novel pop-up store known as ‘The Pashionable Zone’ at Odel, Alexandra Place. The concept of pop-up stores involve a temporary installation to display and retail an exclusive range of merchandise coupled with an interactive and exciting experience – the Embark pop- up store offers just this and more!

With its inviting interior incorporating vibrant colour and cartoon images of  its celebrated brand Ambassador Niko, the space offers an  extensive range of new products such as earphones, mobile phone covers and a brand new collection of its legendary Embark bottles along with a variety of ‘back to school’ items.  In addition a unique interactive display allows customers to view the latest in the world of Niko, Bandit, Rozzy and their pooch friends via video clips, magazines and features.

The merchandise celebrates ‘Pashionable’ people who are passionate about spreading the message of Embark and being part of the cause whilst being fashionable. The clothing range features bright hues, catchy slogans and endearing doggie motifs for the fashion forward individual passionate on spreading the message of kindness and contributing to the cause. Embark’s innovative and interactive pop-up store offers an unparalleled selection of merchandise coupled with a unique and fun shopping experience!